FAQ
FAQs
We’d Love To Help Accelerate Your Business Growth
We get a lot of questions from prospects and clients about our Google Ads White Label PPC Services. Many questions come up quite regularly so here’s a list of these to hopefully answer any you may have. Of course you can always get in touch if we’ve missed any.
Do you stay totally hidden from our client?
We sure do. Your clients won’t even know we exist. We work directly with your team and leave all the client communication up to you. Our White Label PPC services allows you to focus on your core competencies while we work hard on your clients PPC accounts.
We use non-branded emails during the management process so there’s no digital trace of us in Google’s change history.
Do you outsource the work?
Whilst there’s nothing wrong with outsourcing, after all if you’re looking for a White Label PPC Service then that’s exactly what you’ll be doing.
That being said, if you choose Searchinomic to fulfill your Google Ads client management then you can be rest assured that Nikoletta & Tamanna will both work across your client accounts. We also have a small team of fellow ex-Googlers that are well versed in Google Ads and can jump in to help us with Looker Studio reporting, conversion tracking, GA4, & Google Tag Manager and more.
Who will be managing my client’s accounts?
Nikoletta & Tamanna at Searchinomic will be. We run all of the PPC accounts ourselves.
Even though we both work across each account in a strategic capacity, only one PPC expert will be managing your client’s campaigns on a day-to-day basis. We’ll be working hard to deliver exceptional results as an extension of your team.
How do campaign optimizations work?
There’s no ‘set and forget’ here at Searchinomic. Every one of your client accounts is continuously monitored and optimised using our extensive Optimisation Checklist.
At the beginning of a campaign launch this is a daily process which tappers off to a few times a week as we get the campaign dialed in and performing efficiently. We use a combination of keyword data, demographic data and historic performance data to optimize targeting and bidding on your ad accounts.
We also work within strict client KPI metrics and budgetary targets which also further guide all our strategic decisions.
How do you access my client’s accounts?
We highly recommend that you place all your clients ad accounts into a Google MCC account. Then you can give us access through this avenue.
You can either create a new MCC, or give us access to your existing account. You maintain complete control and are the sole entity giving us access to the account. We have no interaction with your clients.
Do you require long term contracts?
Absolutely not. We don’t have any long term contracts. You’ll never be locked in to anything. We work month to month and earn your business and trust. You may cancel any time with 30 days notice.
We do however, have a general agreement in place that sets out the scope and tone of the work we’ll be doing with you.
We highly recommend that when it comes to a client’s campaign (especially newly launched ones) that you give us between 60 to 90 days to get them fully dialed in and performing optimally.
Do you provide reporting on performance?
How much does your PPC white label service cost?
We are able to offer our White Label partners two cost options depending on the type of work required and the clients they have. We find that this approach caters to all types of agencies / consultants. We’d rather you have the flexibility to choose what fits best with your business.
Hourly Rate
This works well if you simply need some ad hoc support (i.e. to set up a new campaign type or run an account audit) or a set number of hours per week or month. We quote on a per job basis. We also offer “buckets of hours” of 5, 10, 20 or more making it a convenient way to get multiple tasks done without the monthly commitment.
Wholesale Price
This is our standard cost model where we charge a wholesale price to manage your client’s accounts each month. You can mark up our fees however you see fit.
We do all of the PPC management every month, you take care of the client communication. Typically, our smaller PPC white label clients will pay around $1,000/month per account (AUD) depending on ad spend and scope. For larger spending accounts, we typically are around 5% of spend. We’re happy to give you a more specific quote based on each account.
For bulk quantity of accounts (i.e. taking over an entire MCC), we are more than happy to work out flat rates or an arrangement that makes sense for both parties. For accurate pricing for your situation, let’s jump on a call today.
What is the minimum ad spend?
Where are you based?
Are you able to meet in person?
We currently work remotely but regularly have meeting with all our clients via Google Meet, Zoom, or Microsoft Teams.
Depending on where your agency or business is based, either Nikoletta or Tamanna may be able to meet in person. After all, it’s lovely catching up with clients face to face.
Are you fully insured?
Can’t find an answer?
contact us for any questions or need help?
Looking to get in touch? Reach out via the contact form and we’ll get back to you as soon as possible.
Alternatively, you can book a discovery call so we can discuss your specific needs – and get to know you as well!